Ad Campaigns Coursework Edition
Three print ads that show foods from around the world are brought to Bloomington, Indiana by the World Food Market.
World Food’s Market Campaign
This is a flyer advertising a food festival run by World Foods Market. Customers can share their favorite recipes and be inspired by others to cook new meals. It is a fun way for the Bloomington community to unite and celebrate where they are from.
An OOH ad that is posted on roads leading to the food market. A way to also display how far away the market is from where you are on the road.
The first ad is an Instagram story that the World Foods Market will post for users to submit their favorite recipes. The World Foods Market will post its favorite recipes that people submit each week and highlight them. The second ad exemplifies how the recipes will be posted.
Darn Tough Sock’s Campaign
Three print ads that show off the diversity of the brand and how everyone can wear them.
Social Media Post
You fit in. Whether you’re an expert, an enthusiast, or an encourager, the socks fit everyone. Darn Tough Socks brings inclusivity, making everybody feel comfortable. The socks are reliable for any demographic and motivate people to strive on their journey in life.
Sidewalk QR NYC Vending Machine Pop Up
New York City is home to one of the largest and most diverse populations in the United States. By adding a hidden QR code in the city and placing the vending machine in the middle of Times Square, everyone who finds it will have access to a free pair of Darn Tough Socks.